What is natural and organic?
Organic refers to the way agricultural products are grown and processed. Organic products are produced from non-gmo, non-synthetic natural ingredients that are grown without pesticides, chemical fertilizers, or sewage sludge. Certified organic means that a certifying agency (like USDA or European Ecocert) approved that the producer has grown and handled the ingredients according to strict procedures. This insures that the products are truly natural.
The term natural, on the other hand, has no regulations. These days, it is just a marketing term used with varying degrees of accuracy. We define natural to describe something that was grown in nature or was derived from something that grows in nature. No petroleum products, no synthetic ingredients, no synthetic fragrances or colors.
Because there is no official standard for certified organic body care products in the US, we are in the process of certifying them to the European standard for organic body care. Look for a certified organic label on our body care products soon.